The iPod All Over AgainFebruary 20, 2015 • Chris Marriott
I came, iPod, I conquered.
The Apple Watch takes a page from a playbook Apple first wrote in 2001. The rise and success of the Apple Watch will be a lot more like the iPod and less like the iPhone or iPad.
The Apple Watch will be popular. Far more popular than its critics imagine. By itself, the Apple Watch has more than enough features and benefits to be a hit product. And those features and benefits will grow through 3rd party apps, enabling all sorts of uses we haven't thought of yet. Since the iPod, each new Apple product takes less and less time to reach mass adoption after launch. The Apple Watch will continue this trend as Apple leverages a user base that’s grown by at least 250 million people since 2010 when the iPad was launched. Misunderstood growth patterns.
Much like the growth pattern of the iPod, the Apple Watch's popularity will grow in three stages where, first: it will sell to Apple's massive and affluent b...